If I could witness one event, it would be the most creative lunch in history. In the summer of 1994, the key Pixar creatives (including John Lasseter, Andrew Stanton and Pete Docter) had lunch in the Hidden City Café and brainstormed ideas for new films. That one lunch sparked the stories that would eventually become the following films: A Bug’s Life, Monsters Inc, Finding Nemo and WALL-E. Those four films would eventually earn over one billion dollars of revenue, and it all started with a friendly conversation over French fries. I would choose this specific event because it has an element of myth and an element of inspiration. The story has become a part of the animation legend and a cornerstone moment in Pixar’s history. True, it might not be as epic as Martin Luther King Jr’s “I Have a Dream“ speech or the Battle of Waterloo, but it has importance to me personally. And I think there’s a lot to learn about life, storytelling, and business from that one legendary lunch.
And the story was even featured in the teaser trailer for Andrew Stanton‘s WALL-E as a form of marketing. Check it out!