My MBA Word Map. And some ‘Design’ Thoughts.

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As I research further and further into my future career aspirations and possibilities, I’ve realised how important the element of ‘design’ is to me. As a teenager, I attended a visual arts conservatory: I spent hours animating by hand, arguing over fonts, and painting oil landscapes. More than merely a hobby, art has impacted the way I understand the world. I’m a visual and tactile person who still needs to draw diagrams, flowcharts, and word maps to process complex concepts. As above, I still spend endless hours in coffee shops, allowing the caffeine to flow through my pen to form arrows, circles, and spider webs. As Han Hoffman says, “Design is the intermediary between information and understanding.”

Through my MBA research, I’ve  discovered design consulting firms that advocate ‘Design Thinking’ around innovation and business – that perfectly aligns with my creative soul:

  1. IDEO 
  2. DOBLIN 
  3. FROG DESIGN

From Doblin, I love their  Ten Types of Innovation framework – which provide a way to identify new opportunities beyond products and develop viable innovations.

Creative Confidence by IDEO founder and Stanford d.school creator David Kelley and his brother Tom Kelley is DEFINELY being added to my ‘need to read’ bookshelf!

 

PANTONE 17-4421 Larkspur

December 24th, 2014 – the Day I started my new Pantone Colour Notebook. With the following entry:

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Hello Pantone Book, 

I am currently at Starbucks in Chagrin Falls, Ohio with my sister (who is drinking Camomille Tea and reading Outliers by Malcolm Gladwell). I really believe this coming year is going to be a good one … after all, I’ve just been gifted a notebook full of shades and hues. Every page forward is a new burst of inspiration that starts with a new Pantone colour. 

Best, 

Violeta (PANTONE 15-3909 Cosmic Sky) 

Today, I finished that notebook – here’s a snapshot of what it’s many pages contain:

Last page of the book: PANTONE 14-6011 Grayed Jade

 

FABER-CASTELL PENS.

 

I’m going to be a Brand advocate for Faber-Castell today because I love my 4 PITT artist pens. A few reasons I like the brand:

  • Exceptionally high quality and long-lasting
  • Targeting and understanding of artist community
  • Traditional branding/product design
  • And I love the Sepia – it’s ideal for sketching
  • The set of 4 has the right mix of brush width

Pantone’s ‘Solar Power’ Yellow and a bit of figure drawing.

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I’ve been putting my new Pantone book to good use with weekly figure drawing classes and random thoughts. The more I use it, the more I appreciate Pantone as a company and brand. Their standardisation of colours is essential for printed graphic design work. But the best part (as with lipstick and nail polish), is the different names of the colours… from ‘high-rise’ to ‘Snapdragon’ to ‘Fandango Pink.’ I think my new dream job is: CORPORATE COLOUR NAMER. 

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I updated the Figure Drawing Gallery on website: CLICK HERE. 

Also, now that I work in digital advertising, I’m going to place a tracking pixel on my website and track the Google Analytics. Let’s see who’s bopping about villyfriends.com!

Pukka Detox Tea, Chill Music, and a Sketchbook are the ideal Saturday night.

Desk **Quick observation sketch of what my desk looked like at 21:46 last night.  On a side note, my website was having difficulty with the gallery portion. Luckily, my magical IT guy (cough cough my dad) was able to fix it! So although it hasn’t been updated with new artwork… at least the old stuff is still available to view. My personal favourite is the figure drawings and oil paintings. I miss life drawing and hope to pick it up again this semester. The University of London Union do classes on Wednesdays from 18:30 to 21:30, so I’m going to motivate myself to go after work! Until then… here’s the current stuff: Figure Drawings.  And some Oil Paintings while we’re at it!