Want more examples? Click on the picture! There are 50 examples of inspirational branding and identity design projects to explore.
If I could witness one event, it would be the most creative lunch in history. In the summer of 1994, the key Pixar creatives (including John Lasseter, Andrew Stanton and Pete Docter) had lunch in the Hidden City Café and brainstormed ideas for new films. That one lunch sparked the stories that would eventually become the following films: A Bug’s Life, Monsters Inc, Finding Nemo and WALL-E. Those four films would eventually earn over one billion dollars of revenue, and it all started with a friendly conversation over French fries. I would choose this specific event because it has an element of myth and an element of inspiration. The story has become a part of the animation legend and a cornerstone moment in Pixar’s history. True, it might not be as epic as Martin Luther King Jr’s “I Have a Dream“ speech or the Battle of Waterloo, but it has importance to me personally. And I think there’s a lot to learn about life, storytelling, and business from that one legendary lunch.
And the story was even featured in the teaser trailer for Andrew Stanton‘s WALL-E as a form of marketing. Check it out!
2. Sell us one of the following: • A colander • A used match • A queue (300 words maximum)
Throwing a surprise birthday party for your girlfriend? Did you make a mess and need to get rid of your mum for a couple hours? Need to make grandma feel helpful?
No worries. Send them to buy some TQ branded item. TQ can guarantee that the designated person will wait in The Queue to purchase simple products. For the FIRST time ever, we sell time. You can gain a short break by purchasing a queue for loved ones. Or enemies. The choice is yours.
Queue begins here.
The Diagonal Thinking Self-assessment is an online tool, designed to aid recruitment into the advertising and communication industries. It tests the hypothesis that the most successful individuals working in the business are both Linear and Lateral Thinkers – they think ‘diagonally’. The test is associated with the IPA – Institute of Practitioners in Advertising (primarily in the UK). You can try out the test as well at: http://www.diagonalthinking.co.uk. It takes under 2-hours and hopefully won’t rattle your head too much. I took it today and was diagnosed as a Diagonal Thinker… GASP! I am now on my way to more graduate schemes and positions in the marketing and advertising field. The adventure in applying continues… To infinite and beyond! If you’re a potential employer…. click to see the results from my Diagonal Thinking Test. (You can also click on the link if your name is Sally and you’re curious.)
Yes, I am applying to work in advertising/marketing. Yes, I am a female. Yes, I want to be the big boss in the agency (A Donna Draper?). Yes, I love television, the cinema, and (basically) all types of media. Yes, I’ve seen the glamourous version of Mad Men. Yes, Yes, Yes.
I like the colour red – not excessively, but more than other colours – and it shows. It’s on my CV, cover letter, website (www.villyfriends.com), blog and iPhone cover. You will most likely spot me, sitting at a coffee shop, with my dark red blazer and my bright red handbag. My friends have nicknamed it “the power bag”: the source of my “awesome” organisational and communications skills. I simply open the zipper and pull out my laptop, confidence, and skillset because seemingly, I am as strong as the cherry tomato red. Plus, it appears that the colour has no boundary or language barrier. Whether I’m studying in London or Paris or working in California or Bulgaria, the colour comes to my rescue as I reach for my favourite burgundy lipstick. It speaks my confidence and personality even before I utter a word. Everyone has a personal brand that is on display – from the confidence in their shoulders to the colour of their shoes. But I always wonder, whether others are like me, always conscious of their personal statement. Whether they read Dale Carnegie’s book on how to influence people. Or whether they watch documentaries on Christian Louboutin’s use of red for design consistency and psychological persuasion. You see, it’s not a coincidence that others view me as ‘artistic’ and ‘professional’ – it’s the cherry-coloured power bag that took me forty-two days to find. Through visual consistency, my personal taste was able to harness the power of a colour to create an association with my name – Violeta Todorova. I am courageous, I am passionate, I am internationally recognized – I am the colour red.